Light treatment

When the winter begins, the thirst for light is immense. It doesn't really matter how you get it, but if This method works, I'm a happy camper.

Oulu based Valkee is studying and manufacturing bright light treatment device that deliveres the light more directly to the brain, saves eyes, allows user to move around while treatment and makes the treatment significantly shorter.

The main issue here is that it's really hard to believe this method is really working. You can evaluate the idea next time you turn your face towards the sun. -Is it your eyes or the tissue behind those, that enjoys the sun.

Design for not-in-use

This soda maker shows an perfect example how some products are designed without the thinking that how they actually are used.

When do you actually see your newly purchased OBH soda maker looking like this? -The machine stays unused 99% of the time looking like it's literally missing parts. Only time you actually keep the bottle attached to the machine is when you make the soda. And that's actually when all other functions (like attaching the bottle instead of good looks) are critical components in creation of the user experience.